to divide the big market in to small company is known as segmentation.
positioning is that which we do the mind of customer or to make the unique thing which attract the customer.
to make the new...
To help you defien the two let's use wikipedia:Wikipedia says" A marketplace is the space, actual, http://wiki.answers.com/wiki/Virtual_(computing) or metaphorical, in which a...
Geographic segmentation: A market can be divided according to where consumers are located. On a trip abroad you might have noticed that people enjoy more outdoor activities than back home. You could...
Market segmentation is the dividing of markets into more defined niches. Research is usually conducted to segment these groups by demography and geography. Depending on the product there can be more...