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The features of demand forecasting are the following:
1. It is in terms of specific quantities
2. It is undertaken in an uncertain atmosphere.
3. A forecast is made for a specific period of time which would be sufficient to take a decision and put it into action.
4 .It is based on historical information and the past data.
5 .It tells us only the approximate demand for a product in the future.
6 .It is based on certain assumptions.
7 .It cannot be 100% precise as it deals with future expected demand
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Methods of sales forecasting and explain its advantages in todays scenario?
Some methods used for forecasting include using historical information and regression analysis. Analyzing historical information is important because future performance is a good indication of future performance. Regression analysis allows business to adjust their numbers based on differences in variables, which is beneficial if they expect to have significant changes that will make historical data invalid.
How can an organization encourage suppliers?
an organisation can encourage suppliers by reducing their production cost so as to meet with customers demand for their good in relative to their standard of living.at such they will tend to, buy more hence an increase in price relative to the numerous demand e on the market
How can consumers benefit from advertising?
the consumer can discover a better product than the one he is accustomed to using.
The difference between wants and demands?
A want is a good or service desired by a consumer that is not required to sustain life. This is as opposed to a need, which is a good or service required to sustain life. Most of the goods and services desired by modern-day consumers are classified as wants, as the only needs of most consumers are food, water, clothing and shelter.Demand is the quantity of a good or service that a consumer(s) is willing and able to buy at a range of prices. If a consumer is willing and able to purchase a need/want, they are considered to have demand for that need/want.
What is technique advertisers employ to increase consumer demand for their goods and srevices?
Advertisers use the following techniques to increase consumer demand for their good and services:Turning luxuries into necessities.Jumping on the bandwagonSlogans or jinglesSavings or free appealGetting people in movies to use their productsCreating images of consumption on popular TV shows
What are the Feature of good forecasting methods?
METHODS OF FORECASTING DEMANDBroadly the techniques of forecasting demand can be classified into1. Opinion polling methoda) Consumer survey method Complete enumeration surveySample survey and test marketingEnd-useb) Sales force opinion methodc) Experts' opinion method2. Statistical methodsa) Trend projection method Fitting trend by observationLeast square methodLeast square linear regressionTime series analysisMoving average and annual differenceExponential smoothingb) Barometric technique Leading; lagging and coincident indicatorsDiffusion indicesc) Regression methodd) Simultaneous equation method
What are four principles to follow that will result in great sales forecasts?
First principle for great sales forecasts: 'good forecasting requires a good sales strategy'. Second principle: 'good forecasting requires an understanding of your buyer's behavior'. Thirth principle: 'good forecasting requires a milestone driven pipeline process'. Fourth principle: 'good forecasting requires continual improvement'.
Suppose you are the marketing manager of bayer and co ahmedabad which are the techniques you will apply in forecasting demand of a product yet to be manufactured?
Forecasting is the process of making projections of demand for products by examining past and present performance levels, combined with an assessment of available products and markets. This may be carried out within the government service or by individual companies in a purely commercial context. The following approaches can be used:· Target setting;· Growth trends;· Growth rates adjusted for new technology adoption;· Sampling.Target setting This method is commonly used in developing countries where government is directly involved in planning and seed supply. In a centrally managed economy, targets are likely to be set at a national level and production plans fixed for each region.India is an example of a more open economy where both the public and private sectors coexist in a well-developed seed industry, but where the government retains a coordinating function and has the ultimate responsibility for the security of seed supply. The Ministry of Agriculture sets the targets and organizes meetings to establish the supply situation and production plans of the various organizations involved.Companies may opt to set a target for an ideal sales level while, at the same time, recognizing that this is unlikely to be achieved and budgeting for a more achievable situation.Growth trends. This approach is based on the assumption that the rate of growth of seed demand as seen in past years will continue. This may give unrealistically high forecasts and will depend on the stage of market development for improved seeds. Small increases in volume in the early stages of improved seed use will represent a large increase in percentage terms, which may not be possible to sustain.Growth rates adjusted for new technology adoption. Using this approach a given region is considered on the basis of degrees of new technology uptake and the likely speed of change. Each part of the region can then be categorized as 'low' to 'medium' or 'high' growth, better reflecting the overall situation.Sampling. The accuracy of the above approaches can be improved if sample groups of farmers are questioned to gauge their anticipated demand for seed. This exercise is more reliable where there is a reasonable awareness of the benefits of using improved seeds.v Definition of Demand: The amount of a particular economic good or service that a consumer or group of consumers will want to purchase at a given price. The demand curve is usually downward sloping, since consumers will want to buy more as price decreases. Demand for a good or service is determined by many different factors other than price, such as the price of substitute goods and complementary goods. In extreme cases, demand may be completely unrelated to price, or nearly infinite at a given price. Along with supply, demand is one of the two key determinants of the market price.v Forecasting product demand has always been a crucial challenge for managers as they play an important role in making many business critical decisions such as production and inventory planning. These decisions are instrumental in meeting customer demand and ensuring the survival of the organization. This paper introduces a novel Fuzzy Cerebellar-Model-Articulation-Controller (FCMAC) with a Truth Value Restriction (TVR) inference scheme for time-series forecasting and investigates its performance in comparison to established techniques such as the Single Exponential Smoothing, Holt's Linear Trend, Holt-Winter's Additive methods, the Box-Jenkin's ARIMA model, radial basis function networks, and multi-layer perceptrons. Our experiments are conducted on the product demand data from the M3 Competition and the US Census Bureau. The results reveal that the FCMAC model yields lower errors for these data sets. The conditions under which the FCMAC model emerged significantly superior are discussed.If I were a Marketing Manager of Bayer & Company, Ahmedabad. I would use the following Demand forecasting method for a product yet to be manufactured.· Growth trends.This approach is based on the assumption that the rate of growth of seed demand as seen in past years will continue. This may give unrealistically high forecasts and will depend on the stage of market development for improved seeds. Small increases in volume in the early stages of improved seed use will represent a large increase in percentage terms, which may not be possible to sustain.1. A method for forecasting demand for a product based on sales results of the product, comprising:setting plural models as a neural network;identifying sales results of a first period;inputting the identified sales results of the first period to each of the models to make the neural network of each model learn from inputs and produce data as close as possible to sales results of a second period following the first period:storing a forecast demand value of a predetermined time outputted by each of the neural networks;selecting a model from the learned neural networks which has a forecast demand value closest to the sales results of the predetermined time; andinputting latest sales results identified by the learned neural network corresponding to the selected model to forecast demand.2. A demand forecasting method of claim 1, further comprising an outputting device outputting a calculated error between the sales results and demand forecasting result.3. A method of claim 1, wherein said model is a model incorporating position data indicating period position on a calendar as a processing element, and the position data is fed in the neural network together with the sales results.4. A method of claim 1, wherein said model is a model incorporating the position data indicating the position of a calendar period as a processing element, and the position data is fed in the neural network together with the sales results.5. A demand forecasting system using the method of claim 4.6. A demand forecasting system of claim 5, further comprising an output device outputting a calculated error between the sales results and demand forecasting result.7. A method of claim 1, wherein the sales results used in learning of the neural network of 13 months dating back from a learning point is acquired.8. A demand forecasting system using the method of claim 7.9. A demand forecasting system of claim 8, further comprising an output device outputting the error between the sales results and demand forecasting result.10. A method of claim 1, wherein demand forecasting in a first period unit forecast by the neural network is reflected in the demand forecasting in a second period unit composed of a set of first period units.11. A demand forecasting system using the method of claim 10.12. A demand forecasting system of claim 11, further comprising an output device for outputting the error between the sales results and demand forecasting result.13. A computer readable storage media storing a process of forecasting the demand for a product on the basis of the sales results of the product comprising:setting plural models as a neural network;identifying sales results of a first period;inputting the identified sales results of the first period to each of the models to make the neural network of each model learn from inputs and produce data as close as possible to the sales results of a second period following the first period;storing a forecast demand value of a predetermined time outputted by each of the neural networks;selecting a model from the learned neural networks which has a demand value closest to the sales results of the predetermined time; andinputting a latest sales results identified by the learned neural network corresponding to the selected model to forecast a demand.14. A recording medium of claim 13, wherein said model is a model incorporating a position data indicating position of a calendar period as a processing element, and further including program code means for causing said computer to feed the position data in the neural network together with the sales results.15. A recording medium of claim 13, wherein the identifying sales results includes acquiring results of 13 months dating back from the learning point.16. A recording medium of claim 13, further including causing said computer to reflect the demand forecasting in a first period unit forecast by the neural network in the demand forecasting in a second period unit composed of a set of the first period units.17. A recording medium of claim 14, wherein identifying sales results includes acquiring results of 13 months dating back from the learning point.18. A recording medium of claim 14, further comprising reflecting the demand forecasting in a first period unit forecast by the neural network in the demand forecasting in a second period unit composed of a set of the first period units.19. A recording medium of claim 5, further comprising reflecting the demand forecasting in a first period unit forecast by the neural network in the demand forecasting in a second period unit composed of a set of the first period units.20. A demand forecasting method comprising:creating a plurality of neural network models to forecast demand based on different time periods;identifying sales results of a first period and entering the results into each of the models to allow each model to learn and forecast demand for a second period;comparing the forecast demand from each of the models for the second period with actual sales results to compute an error of each model; andselecting the model with the smallest error.21. A computer readable storage medium storing software to implement a demand forecasting method performing;creating a plurality of neural network models to forecast demand based on different time periods;identifying sales results of a first period and entering the results into each of the models to allow each Model to learn and forecast demand for a second period;comparing the forecast demand from each of the models for the second period with actual sales results to compute an error of each model; andselecting the model with the smallest error.22. A demand forecasting system comprising:Neural network models forecasting demand based on different time periods;an inputting device inputting sales results of a first period into each of the models;a comparing device comparing a forecast demand from each of the models for a second period with actual sales results to compute an error of each model; anda selecting device selecting the model with the smallest error.
Demand for one good or service that is determined by demand for another good or service is .?
derived demand
Demand for one good or service that is determined by demand for another good or service is?
derived demand
What has the author Darrel L Good written?
Darrel L. Good has written: 'Price forecasting and sales management' -- subject(s): Agricultural prices, Commodity exchanges, Farm produce, Forecasting, Marketing
Definition for ''law of demand''?
In economics, the law of demand states:- As the price of a good or service increases, the demand for that good or service will decrease.- As the price of a good or service decreases, the demand for that good or service will increases.
What is individual demand and market demand?
Individual demand is the demand of one individual consumer in the market for a good or service.Market demand is the total combined demand of all consumers in the market for a good or service.
How may changes in prices affect the demand for a good?
Price and demand of a good have inverse relationship. An increase in the prices of a good will lead to fall in the demand of a good and viceversa.
What effect does the availability of many good substitutes have on the elasticity of demand for a good?
Demand is elastic
Why weather forecasting is good for aircraft pilots?
So they know if it's safe for them to fly.
What happens when demand of a good Increases?
Given supply, if demand of any good increases it raises the prices of the good.
