How is a company's mission statement different from a company's vision statement?

Answer:

a mission statement states exactly what the business is there for eg. coca-cola

  • To refresh the world - in mind, body and spirit
  • To inspire moments of optimism - through our brands and actions, and
  • To create value and make a difference - everywhere we engage

a vision statement tells you what they wish to achieve within a cetrain time period say 5-10 years. eg. coca-cola

"A Coke within arm's reach of everyone on the planet."

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