It really depends on what type of advertising you are planning to pay for and what marketing channels you wish to promote to.
Nobody knows the exact amount but I have too say.. Lots and Lots
$1,000,200,655 a year.
2010 spending on cosmetics in us
One Dec 2009 study by the U of M (The Moon Study page 14 par. 8) showed 86 Billion dollars that year where spent on advertising in the US.
Too many factors to come to a final answer. What is the market size? What is the extent of the campaign? Across what mediums? If it's television or radio... is it during the morning drive, the...
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