How much money is spent on market research?

Here's some information from CASRO (http://www.casro.org/media/Media%20Facts--US%20(and%20Global)%20Survey%20Research%20Industry.pdf)

US Survey Research Industry est. at $6.7 billion
Global Survey Research est. at $18.9 billion
* EUROPE : $8.3 billion
* European Union (EU-15) : $7.6 billion
* NORTH AMERICA : $7.4 billion
* US : $6.7 billion
* ASIA/PACIFIC : $2.6 billion
* CENTRAL/SOUTH AMERICA : $.4 billion
* MIDDLE EAST/AFRICA : $.2 billion

The US, with $6.7 billion in annual revenues, has the highest single country revenue in survey research;