Answer:
It does not pull the hair. Epilators pull the hair but the No No is different. It has a special wire blade called a Thermicon. When you run it over your skin, it basically crystallizes the hair. It's completely painless. The only thing you'll experience is a slight smell. Basically it disrupts communication between the hair and the root resulting in reduced hair growth over time. All you have to do is run it over the skin 2-3 days per week for over two weeks to see reduced hair growth.
I've read this and got my No! No! cheap at www.mynonorocks.com
They are available at good prices with free shipping.