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In marketing what is USP?

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unique selling proposition

Use a Unique Selling Proposition or "USP". Having a USP will dramatically improve the positioning and marketability of your company and products by accomplishing 3 things for you:

1. Unique - It clearly sets you apart from your competition, positioning you the more logical choice.

2. Selling - It persuades another to exchange money for a product or service.

3. Proposition - It is a proposal or offer suggested for acceptance.

The Force That Drives Your Business And Sales Success

First answer by ID1255932440. Last edit by Parveenlohan. Contributor trust: 0 [recommend contributor ]. Question popularity: 14 [recommend question].

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In marketing what is USP?

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