marketing is a concept that keeps growing. Every day people look for better ways of marketing. so marketing is a concept that will keep growing no matter what.
Nike I think has mastered the art of both concepts. They have done great atsupplying a better product then most by listening to their customers needs and wants. At the same time they have blasted our...
Selling Concept:Begin with what firm wants to produce. Given products, persuade customers to buy. "Get rid of what you have."
Marketing Concept:Begin with customer needsDevelop 4 Ps in light of...
selling concept is a traditional concept of marketing. In traditional concept emphasis was on only selling the product. marketers would not bother about customers wants and would think that customers...