Answer:
"Puffery is seller's talk--the seller's opinion that his or her goods are, for example, the "best." For fraud to occur, there must be a misrepresentation of a fact . "
[https://dl.ivytech.edu/webapps/portal/frameset.jsp?tab_id=_2_1&url=%2fwebapps%2fblackboard%2fexecute%2flauncher%3ftype%3dCourse%26id%3d_421944_1%26url%3d]
No, Puffery is not fraud.