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Is selling strategy is equal to marketing strategy?

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A selling strategy or sales strategy would be a component of a marketing strategy, but they're not one in the same. A sales strategy would tend to involve a narrower scope of objectives than a marketing strategy, such as setting sales goals, giving effective sales presentations, improving sales closing ratios, cultivating customer relationships, and getting customer referrals. A marketing strategy, on the other hand, might encompass broader areas, such as developing a marketing plan, conducting a competitive analysis, incorporating social media marketing techniques into the plan, conducting seminars and workshops, promoting special events, or publishing a client newsletter.

First answer by Joelsideas. Last edit by Joelsideas. Contributor trust: 0 [recommend contributor ]. Question popularity: 2 [recommend question].

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