Market Segmentation is when a company split customers in a similar characteristics and needs. Companies also aim at a special age, gender, demographics or lifestyle. Such as nike is aimed at women, men and children's and also for sports player.
Market segmentation is the dividing of markets into more defined niches. Research is usually conducted to segment these groups by demography and geography. Depending on the product there can be more...
to divide the big market in to small company is known as segmentation.
positioning is that which we do the mind of customer or to make the unique thing which attract the customer.
to make the new...
Geographic segmentation entails dividing the market on the basis of where people live. Divisions may be in terms of neighborhoods, cities, counties, states, regions, or even countries
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