Marketers' consider packaging function as the 5th element of marketting Mix Choose Pepsi and Slice as recent past and critically evalute how packaging contributed largely to the sucess of the brand?

Answer:
Well packaging is important for brand perception and its loyalty in the mind of customer. In the success of brand packaging plays an important role it persuade customer to buy especially for specific type of customers who get perception of product from packagingWell packaging is important for brand perception and its loyalty in the mind of customer. In the success of brand packaging plays an important role it persuade customer to buy especially for specific type of customers who get perception of product from packaging

--Ketan

First answer by Ketandverma. Last edit by Ketandverma. Contributor trust: 13 [recommend contributor recommended]. Question popularity: 4 [recommend question].