Marketing concept and selling concept which concept is the best concept for short term?

Answer:
Selling Concept:Begin with what firm wants to produce.
Given products, persuade customers to buy.
"Get rid of what you have."





Marketing Concept:Begin with customer needsDevelop 4 Ps in light of customer needs"Have what you can get rid of"

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First answer by ID1000594386. Last edit by Fam697. Contributor trust: 1 [recommend contributor recommended]. Question popularity: 4 [recommend question].