A manufacturer gives a suggested price for his product. Stores are free to set their own prices, but when dealing with a manufacturer the suggested retail price is what they go by.
Often it is the sticker price --which, of course, should always be negotiated down.
It is the price the manufacturer (car companies) suggest the dealers sell the car for.
Usually, yes, that's the point. All "Manufacturer's Suggested Retail Price" means, is that the price of the MSRP is the lowest price that the retailer can advertise. The retailer can choose to sell...