L o c a t i o n
You might have heard people say that location is the most important thing for
a business. Then, the next most important is ... location, and so on.
For many businesses, getting the right location can make the difference
between success and failure. Can think of a shop or restaurant near where you
live that has closed down, maybe because it was in the wrong place?
There are lots of different reasons why location is important to a business and
location matters to some businesses much more than it does to others.
Here are some reasons why location matters.
Labor
· Workers must be available locally, or must be willing to travel to work
at the business.
· These workers must have the right skills.
· If there is high unemployment locally, you might find it easier to recruit
workers, and maybe you won't have to pay them as much as you would
elsewhere.
· But if there is high unemployment, local people may not have as much
to spend with your business.
· Often a location becomes a centre for related industries - Staffordshire
for potteries, Sheffield for steel, and the local people have particular
skills.
Land/buildings
· The right amount and type of land and buildings must be available.
· For some businesses, you need a lot of space - perhaps your business is
noisy or creates fumes and needs to be well away from where people
live.
· Some businesses need to be near their customers, or to their suppliers.
Transport and communications links
· Your workers need to be able to travel to work.
· You might need to be able to transport materials and products in and
out of your business.
· Telephone, postal and internet services might be better in cities than in
the countryside.
Natural resources
· Primary industries need to be sited near to Natural Resources.
· Because of the costs of transport of raw materials, secondary businesses
may also be sited close to resources that are important to their
businesses.
Customers
· Every business needs to be able to reach its customers.
· For a retail shop, you might want potential customers to be walking past
all the time.
· An Internet business might be able to locate almost anywhere!
Language
· As businesses become more global, you need people who can speak the
same language as your customers. This is one reason why, for example,
India has been successful in attracting call centers and software
development from the UK and North America.
Image
· Some businesses need to be in a location that suits their image.
· Remember, though, high class locations tend to have high rents!
Competitors
· In some cases, you might want to be the only business of your type
nearby - perhaps this would be good for a petrol station or a news agent.
· Other businesses cluster together - restaurants in Soho or Chinatown,
fashion shops and jewelers on Bond Street.
How can people change the importance of a location
HAHAHAHAHAHAH =)))
The importance of the geographical location of Asia, cannot be understated. Its location which makes it border on so many other locations, and the home to so many peoples is also related to its immense size.
It was at the centre of the Fertile Crescent.
its full of black people!
It was the location for Hungarian Parliament.
It was the location for Hungarian Parliament.
because of its location, Georgia helped protect the other English colonies from possible spanish attacks.
Type your answer here... He was born in Burma.....
its no longer a stop on trade route linking Europe with Timbuktu
Menlo Park was the location of Edison's workshop and where he resided.
Knowing the absolute location of a places is exceptionally important for people like pilots. They need to know exactly where they need to land.