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NASCAR FAN Demographics (compared to US average)

GENDER Men 62.4% 128 Women 37.6% 73 AGE 18-24 12.5% 99 45-54 20.8% 109 65+ 13.6% 80

OCCUPATION SUMMARY Construction, Extraction, Maintenance 9.3% 145 Production, Transportation, Material Moving 9.9% 127 White collar 39.4% 99 Blue collar 30.1% 119

HOUSEHOLD INCOME $100,000 or more 19.8% 97 $50,000 or more 55.9% 104

RESIDENCE Own 74.7% 104 Rent 21.0% 88

ACTIVITIES OVER PAST 12 MONTHS Basketball 14.1% 130 Camping 24.0% 131 Fishing 31.3% 147 Golf 18.4% 145 Hunting 14.0% 176 Power boating 10.2% 145

EVENTS ATTENDED/PLACES VISITED LAST 12 MONTHS Busch Gardens (Williamsburg, Virginia) 1.5% 140 Country Music concert 11.3% 155 Monster Trucks 2.2% 194 NHRA 1.7% 227 PBR 1.4% 166 Supercross/Motocross 1.2% 185 WWE 1.5% 144

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Q: What are the demographics of NASCAR?
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