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What are the effects of advertising on sales of a brand of shampoo?
Wiki User
∙ 12y ago
That is a bit of a broad question. What specific forms of marketing? I can tell you that an Organic Shampoo that I marketed Online in the past saw a major increase in Brand Awareness and a small increase in sales. The most effective ways to market products like that is to have the stores place displays of the product in high traffic parts of their store, print coupons in the local newspaper or adpaper, short Television commercials with beautiful men & women using product and lastly to make a run of hotel sized versions and market them to hotels to use in their rooms. There is a definite online market for bath & beauty products though so making an E-Commerce website with those kind of products would be a good ROI but it will be even greater from the previous forms of ad-spend I spoke of. If you make/have a website you can contact the company I work for and they will discuss the various forms of internet Marketing available to you, I will list the URL at end of response. I would recommend handling the first four methods before taking the Internet Leap but do not forget this step it is something all businesses are going to need to stay in operation in the next 10-20 years as the Internet and technology dominate more and more of our lives. Thanks, hope this was helpful.
Wiki User
∙ 12y ago
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Effects of advertising in the sales of the product?
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How does advertising affect the sell of a product?
Advertising increases product sales. When more people see advertisements, more people are inclined to try the product and become loyal to the brand.
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product/brand management, advertising, sales management, and consulting and marketing research
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Why company wants advertising?
Companies use advertising because it improves sales and through sales profit.
Is advertising much more than selling?
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What factors affect the sales?
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