"bravery is the only factor that a man can have if he?she has the determination to fight and so on..."
maxim (a saying that is widely accepted on its own merits)
A proverb or short rule of conduct.
A maxim is essentially a short, easily remembered expression of a basic principle or general truth... maybe even a rule of conduct.
Grice's maxims came first. Leech expanded his maxims further. Grice's maxims were principles by which we can make a conversation work: say the right thing (Quality) don't say too much, or too little...
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