What are the roles of gatekeepers?

Controlling what information gets to the public...

decides what gets posted, when it gets posted and where it gets posted. The gatekeeper also controls all engagement activity on behalf of the company. There may be more than one gatekeeper but too...

To exclude competitors seeking market share.

to decide what knds of stories will be covered.

The critic and innovator role is applied to minor parties in politics. The critic and innovator role is when they criticize the major parties and bring otherwise neglected issues into the public...