Epigastric pain or distress, is pain located in the upper and middle region of the abdomen. Some causes are: Dyspepsia, Gastroesophageal reflux, Gastritis Peptic ulcer disease, Pancreatitis,...
Visceral advertising is that which calls out to want rather than need and /or appeals to a visceral [or gut ] feeling , like sex, power , or self-image , or status appeal .