Answer:
Merchants wore a surcoat that would end above their knees. The coats would be of a bright colour and could have a trim of fox fur. A belt with a purse attached was worn. To keep warm the merchant class wore stockings or tights. The merchants wore shoes with long tips, which used to be so long sometimes that they had to be fastened to the knees with jeweled chains. The peasants out of necessity wore only rough clothing, as they had to work hard in the fields. ~ Choclate892, in "What clothes did medieval merchants wear?"