The ID code is on the bottom of your Build - A - Bear's birth certificate. It should have the ID number and key code. The ID number is not on the bear itself. If you lost your Bear's certificate, simply get a new bear. But every bear has a code. To bring your furry friend online go to the Build - A - Bear Workshop in the town square in Build A Bear ville, then click on the bear behind the counter, then click "bring a furry friend to life", type in your ID code and Key Code,...................Viola! your furry friend is online with your character. (my character name is Shelby Rocker Bear 23 if you want to look for me) Bye!