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it's main concept used to be "the product concept" in which it relied on its unique product to sell itself, however now other spin offs of coca cola have emerged in recent years (Pepsi etc.) it now is more reliant on the "production concept" this is based on economies of scale. The more units they manufacture (bottles of coca cola) the cheaper it costs to produce one unit and therefore the customer will buy the cheaper product!!
Wiki User
∙ 13y ago
Wiki User
∙ 15y agothe products they sell, where they sell them, how they promote them (advertising, packaging etc.), and also the pricing strategies they use xx
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The two most famous colas are Coca-Cola and WHAT?
Pepsi and Coca Cola are the most famous Colas internationally.
What are Coca Colas competitors?
Pepsi-cola
Who is coca colas manager?
Steve Cahillane
What is coca colas price?
1.49 $ or 1.19$
How many coca colas were sold at the 2011 coca cola 600?
100000
Is there a vegetarian version of 'Coca-Cola'?
All Colas are vegetarian.
What is Coca Colas size of production?
Too many for you to drink yourself, fatty.
What is coca colas home office phone number?
804-741-8757
What do you get when you mix Coca Cola and Coffee?
You will get a mix of Coca Cola and coffee.
How do you say can i have two coka colas please in spanish?
Puedo tener dos favor de Coca Cola
What is Starbucks marketing mix?
What is Starbucks marketing mix?
What is coca-colas customer base?
Coca Cola's customer base is anyone who drinks soft drinks. They offer products for individuals who are trying to lose weight and for those who are active in sports.
