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Social media optimization (SMO) is a process of optimizing our social media platforms organically to get more engagement on our accounts. in other words, SMO is done because:

1. to increase the engagement on our social media platforms.

2. to increase the reputation of our brand by responding to our audience.

3. to increase the awareness of our brand.

now that we have learned the objectives of SMO, let us talk about, how to perform SMO?

Activities that we perform for SMO are:

1. profile and page creation on different social media platforms.

2. designing of display and cover picture.

3. adding all the relevant details to our accounts.

4. creating valuable and attractive posts and videos for our audience.

and many more.

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Aman K

Lvl 5
3y ago
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Wiki User

8y ago

SMO (social media optimization) is the process of promoting your website on social media platforms. It includes techniques like social networking, social bookmarking submission, blogging, Video Sharing, Image Sharing, Search Engine Optimization On Page SEO and Off Page SEO etc.

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Wiki User

7y ago

Social Media Optimization , abbreviated as SMO, is basically the use of social networking sites to promote a business and its services or products. The sites used for promoting a business on social media include bookmarking sites, video sharing sites, RSS feeds, social networking sites and blogging sites. Like SEO, SMO helps a business to increase its awareness and generate traffic to the website. It refers to all the activities that are done for optimizing a business website along with its contents to encourage the audience to share and use the links across social networking sites and website across social media. In addition, it refers to a tool used to automate the process of social optimization. The optimization process includes the creation on interesting online content from written texts to attractive images and video clips that can encourage the audience to be engaged with a business website and take relevant and required action.

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Wiki User

9y ago

Social networking enhancement (SMO) is the utilization of various social networking outlets and groups to create attention to build the familiarity with an item, brand or occasion.Online networking streamlining could be considered as one of the techniques for web crawler promoting, yet there are few contrasts as well.

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aiprogmarketing

Lvl 4
1y ago

Social Media Optimization (SMO) uses all the social media platforms to manage and grow an organization’s message and online presence. As a digital marketing strategy, Social Media Optimization is used to increase awareness of new products and services, connect with customers, and mitigate potential damaging news.

It ensures your visibility and availability on every social media platform.

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Talha azhar

Lvl 5
3y ago

Social media optimization is all about taking social media traffic to your website by different technique.

Thanks and have a nice day.

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Q: What is SMO or social media optimization?
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