The first requirement is to know your product perfectly, what is capable of and what's not. Second you have to "put your prospects in the picture" and transport them to what it would be like if they...
hey do you like to read well here is the book for you.
Answer.
You do know that reading is information for the soul right? (if their answer is yes or no), followed by what kind of reading are you...
It depends on why you are concerned that your spouse isn't home, but "no thank you" works for almost all cases. You could also tell the salesperson (if you want to buy the product) that you need to...
It's all based on blurbs. Technically speaking, you should have everything from a 10 or 12 word log line to a 250 word blurb created before you start selling your book. A 30 second sales pitch is a...