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it is when you fart on the audience

It is when you have to be aware of the audience and so that you give them what they need and what is appropriate. Audience in this context can mean different things. It could be an audience in a show, or it could be the audience for a lecture or a radio or television broadcast, and even through other kinds of media. If you do not know enough about your audience and what they like, want and don't like and don't want, then you will not do well.

A comedian would use different types of jokes for different audiences. If the comedian tells the wrong kind of jokes, because he is not aware of the kind of audience he is working with, then his show will not do well, even though the same jokes would be found very funny by a different kind of audience. Performers need to know who their target audience is and they would use different things for different audiences. Other forms of media are the same. A newspaper has a readership that likes certain styles of writing and certain types of news. If they don't have the write kinds of things in their newspaper, then they will lose readers.

Advertising also needs to know about their audience. During different kinds of TV shows, different types of adverts will be on TV. During a sports show, you are unlikely to see adverts about make-up, as people watching a sports show are less likely to be interested in that. By having audience awareness the advertisers can target their advertising so that the kind of audience that is watching a show is going to see adverts for products that they would be interested in. The style of the ad, like ages of actors in it and music playing in it might also be there to target a particular audience. Advertisers wanting to sell clothes to teenagers are unlikely to have old people in an advert and have music that teenagers don't listen to as part of the advert.

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9y ago
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Anonymous

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4y ago

to engage the audience

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Anonymous

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3y ago
to engage the audience

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Q: What is audience awareness?
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