What is business of business?

Answer:
"The business of business" is whatever is required to stay in business (i.e., to stay afloat). This means, all the (often unglamorous) aspects of operating a business in a way that allows it to grow and become/remain profitable.
First answer by Chris Rabb. Last edit by Chris Rabb. Contributor trust: 1 [recommend contributor recommended]. Question popularity: 4 [recommend question].