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Grassroots marketing by definition means inexpensive and personal marketing that uses people to spread the word rather than buying advertising time on television and radio.
It is inexpensive, but there is a lot of leg work to be done.
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Non traditional marketing is a very effective form of marketing. There are many types of non traditional marketing. Five types of non traditional marketing are seminars, stealth marketing, stunt marketing, events, and people or joke marketing.
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