Difference between ecommerce and traditional ecommerce?
Nowadays, every business is moving at fast pace, that too eCommerce business tops the list in the race. Adding the idea of online shopping option has put the eCommerce segment to a big breakthrough.
Before it’s being an eCommerce, it's actually a brick and mortar era where shoppers are solely rely on these stores to get the things they’re looking for. Back in days, physical stores are in the mission of making huge revenue, but now the story is entirely different.
In 2021 consumers spent $601.75 billion online in the United States. That’s a 14.9% jump compared with 2020. Retail sales in brick and mortar stores increased by 3.8%. This means eCommerce accounts for 16.0% of total retail sales after deducting online purchases.
Traditional commerce
Traditional commerce are any business that exchanges the goods and money face-to-face in a physical store place. One of the most important characteristics of traditional commerce include providing more personalized service and giving the customer a chance to use all five senses before making a purchase.
Ecommerce
Unlike the traditional commerce, eCommerce is the place where the vendor or merchant list, manage and sell their niche products or brands of other businesses online with huge buyers potential to buy those stuffs.
In eCommerce, it has an ability to attract a larger audience of customers by providing an eCommerce option, and this can lead to increased sales for your business.
On comparing both segment, Ecommerce shows the better performance and steals the business show with the following benefits:
No geographical limitations
Easy to reach more audience
Low investment and maintenance
Locate product quickly
Save time and cost
Enables deal, bargain, coupons and group buying
Abundance of information
Remains open all the time
Create e-commerce store for niche product
Creates targeted communication
There is a huge market for eCommerce, to get into the trends, you need to build an eCommerce platform for guaranteed leads, sales and traffic.
Judy
Jordan
Rafa
