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What is the concept of price in social marketing and commercial marketing?
Wiki User
∙ 11y ago
Y u no research
Wiki User
∙ 11y ago
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What are the priciples of of the marketing concept?
Social responsibility, consumer orientation, the intergration of all business activites, long-term maximisation of profitability and price skimming.
What are the 7 piece of marketing concept?
price , product , place ,
What is marketing mix and how does marketing mix impact on consumer?
combination of price, product, place and promotion. In addition, integrated marketing utilizing PR, advertising, social media, social media communications, website and e-marketing have great impact than implementing any of these disciplines alone. This ensures consistency and increases speed with which you can reach target audiences.
How are traditional and social marketing similar?
Traditional marketing and social marketing both aim to promote products, services, or ideas to a target audience. They both involve strategic planning, communication, and engagement with customers or stakeholders. Both forms of marketing utilize various channels to reach their audience, such as print media, television, email, social media platforms, and more. Additionally, they both focus on building brand awareness, generating leads, and ultimately driving sales or desired actions. Despite differences in tactics and platforms, the fundamental goal of both traditional and social marketing is to effectively communicate messages and create value for the target audience.
Explain the difference between product concept production concept nad marketing concept?
The Marketing Concepts have evolved during the period of human existence. Chronologically they are : # Exchange Concept # Production Concept, # Product Concept, # Selling Concept, # Marketing Concept, # Holistic Marketing Concept. Now we are required to explain the difference between "PRODUCTION", "PRODUCT" & MARKETING" concepts. Here they are : # Production Concept - This concept is one of the oldest, and suggests that the consumers will like to buy the products which are available easily, cheaply & widely. So the marketers must have a mass production facility (efficient production) with low price ( cost efficiency) and make it available very near to the customers (mass distribution). This concept is adopted when the Company wants to expand. # Product Concept - This is the next step of evolution of marketing concepts. It depicts that customers will go for those products which offer quality, utility, features, performance, value, benefits, etc. So the marketers must improve the products in an innovative way & continuously. This is more often accompanied by a suitable pricing, distribution, promotion (all the 4Ps of marketing). # Marketing Concept - This concept was evolved in the 1950s, and for the first time the attention was shifted to Customers. Instead of concentrating on the Products / Production / Selling, the business became "Customer Oriented". The "Make & Sell" philosophy gave way to the "Sense & Respond" philosophy. Instead of finding the right customer for the product, the marketer now has to find the right product for the customer. This concept holds the secret of the company being more effective than its competitors in creating, delivering & communicating superior value to the targeted customers. Reference : Marketing Management - By Philip Kotler & Kevin Lane Keller - 12th Edition. Chapter - 1. = By Himansu S M
What is the meaning of labelling concept in marketing theory?
The labeling concept gives an opportunity in creating a niche market to obtain a higher price. The label must be meaningful. It is a form of communication with the end customer. The meaning of the label on its range of products should be consistent and transparent.
What is another term for marketing clearing price?
equilibrium price
What is an interallia?
Company that provides marketing research to the fashion industry regarding: * Fashion input * Price * Lead times * Inventory * Logistics * Social responsibility http://www.interallia.com/
What does KSW marketing do?
KSM Marketing sells coupons and discounts off things for a price.
What are the 4ps in marketing?
The 4 PS or the 'marketing mix' are Product, Price, Place and Promotion.
Where can you find the price of an Airbus commercial plane?
The price of airbus commercial plane is 337,500,000 US dollars.
What are the 7 p's of service marketing mix for DHL?
Place Price price Promotion
