the transmission of messages from a sender to a large amount of people through various types of media, eg: newspapers, television etc.
the medium has to have the ability to reach a large audience.
Mass Communication is the ability to reach a large audience all at once. Such as the national newscast on television reaches millions of people at once.
The definition of Mass segmentation is very similar to Marketing segmentation. While there is an abundance of markets, it is necessary to divide them into regions, geographical, and cultural sections. This is so better to accommodate according to their local communication needs.
There is no single definition of the word "communication." However, communication can be defined as the verbal and nonverbal transmission of messages and interpretation of those messages. Mass communication would be based off the same definition, but it would refer more to 1 person addressing a large amount of people through some sort of medium such as a radio, television, or even a social media website such as facebook or twitter. Mass media is not just the news media, rather it is any sort of mass communicated message through a medium
Mass communication is different from other forms of communication in that it all takes place in public, even if its participants are never in the same room with each other. Reciprocal one-on-one communication is not possible in mass communication, except if it takes place in front of an audience.
definition of optical satellite communication
what is the definition of communication channels and their effectiveness & limitation
i just want to kw about types of mass communication,objectives and principles of mass communication and theory of mass communication by different writer?
how can i find the variable between communication and mass communication
Vocal communication
The definition of downward communication is passing on of information from the top to the bottom. This is the mode of communication in most organizations.
The definition of superficial communication is the communicating of what one is concerned with. Superficial communication is also comprehending what is obvious.
what are the requirement to study mass communication