Other contributors have said "Latest news in advertising?" is the same question as "What is the latest innovation in outdoor advertising in America today?" If you believe that these are not asking the same thing and should be answered differently, click here

What is the latest innovation in outdoor advertising in America today?

Answer:

Generally speaking the latest innovation is electronic billboard advertising. However there is a Company named Art Entertainment Corporation that's preparing to build a unique Giant-scaled sign medium somewhere in the United States that will display very large, backlit signs. The Company claims that their giant sign display will resemble that of a static image on a high definition television. For more information, go to their website: www.artentertainmentcorporation.com.

First answer by TopSavings.Net. Last edit by Petty545. Contributor trust: 0 [recommend contributor recommended]. Question popularity: 9 [recommend question].