answersLogoWhite

0


Best Answer

Advertising technically lies within the "Promotion" part of the Marketing Mix, but it applies to all the other "P's" as well. Promoting your business is one of the key ingredients to making your business successful. Promotion, along with a great product, key placement, and an affordable price, will help you work your way to the top.

Promoting yourself does not mean leaving your advertising up to the word of mouth of your current customer. Word of mouth is not technically a form of advertising for a business because advertising is supposed to help your business. With word of mouth there are a few things you can't control, such as: 1. You can't control what is said about your company 2. You can't control when your company is being talked about 3. You can't control the accuracy of information given to others. Not being able to control these things may lead to the downfall of your company.

Taking control of these three things are very important when it comes to the success of your business. That is why there is advertising made by your company for your company. Whether you choose a flyer, brochure, commercial, paper ad, or a website, getting your name out there in a good light, at the appropriate time and with correct information is key to helping your business succeed.

If you are looking for someone to help you with advertising and promotion for your company look to Jonae Media. We will be happy to help you with all of your marketing needs. Check out our website at: www.jonaemedia.com or give us a call at (706) 373-8688.

User Avatar

Wiki User

12y ago
This answer is:
User Avatar
More answers
User Avatar

Wiki User

16y ago

The role of advertising in product marketing is to inform potential consumers of the benefit, function, and/or the price to create the action of purchase.

This answer is:
User Avatar

Add your answer:

Earn +20 pts
Q: What is the role of Advertising in Marketing Mix?
Write your answer...
Submit
Still have questions?
magnify glass
imp
Related questions

What are the role of media in the marketing and advertising mix?

i want some question in MCSE


What are the concepts of marketing mix?

The concept of marketing mix is finding the right amount of funding and type of advertising per marketing channel.


How does advertising fit within the marketing mix?

Advertising fits within the marketing mix in various ways. Marketing is simply creating awareness of a product or a service with the intention of convincing the consumer to buy. Advertising is the best ways to create awareness.


Role of advertising and promotion in marketing?

Advertising and promotion is essential in marketing because it is the branch of marketing that tells the consumer something about the product.


Role of marketing mix?

The man role of the marketing mix is to promote a brand and create awareness. The marketing mix is summarized as 4Ps which stands for price, place, promotion and product.


Role of marketing mix in market?

etisalat marketing mix


What element of the marketing mix would include advertising and sales?

Promotion


What is The role of marketing department in the creation of effective quality management system?

the role of marketing department in the creation of quality Marketing is for advertising , sales to retailers .


What is virgin atlantic's marketing mix?

They have a lot of marketing to do. They have a combination of radio, television, and magazine advertising along with some social media.


What is a Marketing Communications Mix?

A marketing communications mix is the same as a promotion mix and is just another term for promotion mix. There are five marketing communications to put into the mix: Advertising, Sales Promotion, Public Relations, Personal Selling, and Direct Marketing. This basically all boils down to a mix of promotional efforts to bring in sales and increase brand equity.


What is the role of mission statement on a company marketing mix?

because


Distinguish between Marketing mix and Promotion mix?

The Marketing Mix is the 4ps • price • promotion • placemen • product. The promotion mix is • Personal Selling • Sales Promotion • Public Relations • Direct Mail • Trade Fairs and Exhibitions • Advertising • Sponsorship