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== == In 1893, two cousins, Theophile Bader and Alphonse Kahn, decided to open a novelty store at the corner of Lafayette and Chausee d"Antin in the shopping district near the Opera. The store expanded within 3 years and 1 rue Lafayette was purchased in its entirety and in 1905, 38, 40 and 42 Boulevard Haussman were purchased as well as 15 rue Chausee d'Antin. In 1906, Theophile Bader commissioned the Roman award-winning architect George Chedanne and later his student Ferdinand Chanut to design the new layout of the Haussman store. The block of buildings delimited by Haussmann boulevard, Chausee d'Antin, Mogador and Provence streets was redesigned according to Chanut's predilection for oriental bazaars, where the hodgepodge of merchandise and departments was intended to drive customers into a buying frenzy.

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Q: Why was the Galeries Lafayette built?
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