It is the slogan of the United Negro College Fund. Take a look at the site's homepage via the Related Link.
Originally, the phrase was going to be "A mind is a damned thing to waste" but they felt the language was too strong. Also, one of the men who worked on the campaign had a son who went on to influence societal thinking in his own way as a president of MTV.
EDIT: Actually it is a famous quote by Malcolm X. The UNCF use his quote as their slogan
â??A Mind is a Terrible Thing to Waste: A Work in Progressâ?? is a book written by Mary B Sinclair. This is a 70 page book that was published in February 2013.
It was a terrible waste of good men.
The original quote originated in 1972. It was originally part of a United Negro College Fund campaign for awareness, but has since become part of everyday vernacular.
It is the slogan for the United Negro College Fund. It originated in 1972 when they teamed up with the US Ad Council to come up with a slogan. It is still used today. In fact, the US AD Council contacted Alex Kroll, then the Creative Director of Young & Rubicam Advertising assigned the creative project to Forest Long who oversaw a team of junior copy writers and art directors. Copywriter Gregory Bruce and Art Director Jay Green first developed a series of Wall Street Journal print ads with a young Black man whose face was painted white with the headline: "How Much Would You Give If It Were The United White College Fund?" and added the closing tag: "Because A Mind Is A Hellava Thing To Waste" as a throwaway thinking the use of off the cuff language would piggy-back the successful PSA campaign "Give A Damn" used by Creative Great Tony Isadore. The Ad Council and The Directors of The UNCF bristled at the wordage and it was changed to the slogan still in use today - "A Mind Is A Terrible Thing To Waste"
the living conditions were terrible in Merthyr Tydfil. There was a disease called cholera going around which was caused by drinking dirty water. It was the same water that people put there waste in. Merthyr was really busy because the population had grown.
"The mind is a terrible thing to waste" was a phrase that was coined by the United Negro College Fund. This group used this phrase in 1971 as part of their campaign to raise funds for college scholarships.
A reminder to stay in school.
a mind is a terrible thing to waste
A mind is a terrible thing to waste.
The cast of A Saturday Is a Terrible Thing to Waste - 2013 includes: Terron Jones as Quincy
Bob Nelson is the comedian that said "A mind is a terrible thing".
Moesha - 1996 A Den Is a Terrible Thing to Waste 5-7 was released on: USA: 18 October 1999
â??A Mind is a Terrible Thing to Waste: A Work in Progressâ?? is a book written by Mary B Sinclair. This is a 70 page book that was published in February 2013.
Good Eats - 1999 A Grind Is a Terrible Thing to Waste 2-8 was released on: USA: 26 April 2000
A mind is a terrible thing to waste is the motto of The United Negro College Fund located in Fairfax, Virginia. It was written by Forest Long of the Advertising Agency Young and Rubicam and adopted by UNCF in 1972,
never mind (never you mind) mind your manners do you mind mind your p's and q's don't mind if I do a mind is a terrible thing to waste waste is a terrible thing to mind mind you keep in mind
Total Drama Revenge of the Island - 2012 A Mind Is a Terrible Thing to Waste 1-7 was released on: USA: July 2012